Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

Makeup is basically witchcraft, and there are all sorts of witches on YouTube with glamorizing spells and tricks. The sign of a good witch, of course, is not just whether they can change their own ...

If you're one of those last-minute-Halloween gals (guilty!) you might find yourself scrambling to put together a costume the day before your friend's party. And while you can totally run to Party City ...

Hye-Min Park, or Pony Makeup, is Korea's most famous beauty guru, raking in more than 600,000 subscribers on her YouTube channel. Pony transforms into celebrities and showcases the best tips and ...

You can learn a lot of things from YouTube’s massive library of tutorials, even how to look like the opposite sex. YouTube, a site laden with ego and personal branding, is no stranger to identity ...

Don't let anyone fool you: holiday makeup can be hard. Sure, you could pop on a red lip or a little sparkly liner and call it a day, but if your goal is to go all out, then you might need a little ...

Exciting news: E.L.F. Cosmetics teamed up with Panamanian-born beauty influencer Iris Beilin to create a stunning lip palette, aptly dubbed Mis Amores ($10). Ahead of the bound-to-be-coveted product's ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Seeking out tutorials ...

With a collection of glitter or some liquid latex, here are some ways that the power of makeup — for both girls and guys — is sure to provide all of the shock value needed for Halloween.