You were certain you would win but you didn't. BD and capture expert Nc Coppings explains what goes wrong a when a sure thing goes bust. As a growth officer, you strive for consistent, predictable ...

The way we as individuals interact with companies (our "suppliers") is on the brink of a major change, driven by the rise of personal agents. These AI-powered "customer-side agents" are set to ...

Traditional credit card issuers have an important role to play within the embedded payments arena. But the brand that users ...

Choice is increasingly shaped by technology and growth depends as much on retention and advocacy as acquisition.

Let’s talk about trust. In a world where customers are constantly bombarded with choices, building trust and connection is a differentiator that often can make or break your business. People want to ...

Many e-commerce businesses adopt complex loyalty programs to keep customers around, but these strategies don’t always perform as well in today’s market. Instead, making authentic connections is now ...

ServiceNow Inc. today introduced a new customer relationship management platform and two tools that will make it easier for customers to use artificial intelligence agents. The software maker detailed ...

Customer expectations are higher than ever before. Customers have more choices, are more connected, more social, more mobile and better educated about products and services than at any other time. A ...

The segment of digital ticketing platforms purpose-built for primary to 12th-grade schools and universities is more competitive than one might assume, as several companies race to be the service ...