Why is making healthier lifestyle choices in our day-to-day lives so challenging? Everybody knows that bad habits are hard to break. The seemingly unstoppable power of hedonic motivation drives us to ...

As we pack up the tinsel and throw out the tree, most people’s minds turn to the challenge of making a fresh start in 2023. How can we finally lose weight, stop smoking, or save more money for the ...

Nudging isn't new - but algorithmic nudging ups the ante. The AI ethics debate now extends to these new means of persuasion. It's an issue we should all take a look at, whether we're the nudger, or ...